The Proof is in the Pandemic:

The Importance of Effective & Timely Marketing Practices

A pandemic is finding an envelope labeled “finder’s, keepers” containing $50,000; except opposite. A life-altering event on a global level, COVID-19 continues to wreak havoc across our state, nation and around the globe. And just like no person is immune to the disease, no business— large or small— is immune to the economic  impact. 

It’s a scary time— the scariest because among other things, this is a time of immense change and change is well, scary. 

But what if, instead of dwelling on all the negativity, you did something different? What if rather than tossing in the towel, you made the most of the extra “down” time? What if I told you, Small Business Owner, that there is a way to get through this mess [mostly] unscathed; there is a way to ensure absolute success for the idea/place/brand that you’ve spent years pouring your heart and soul into?

Okay, I bite— how?!

…..

The internet. 

GEAUX Marketing Group, founder Stephanie says it best:  “Bottom line, every single small business needs a great website, at the very minimum.”

She’s right, y’all. Just look around—the unprecedented reality we’re currently enduring demonstrates better than we ever could the dire importance of online presence and clear, empathetic marketing initiatives, particularly for small businesses. 

Over a year ago, Stephanie recognized a need in our community— a need that becomes more and more apparent with each passing, socially-distanced day: “Small businesses support our communities and our families and we’re here to ensure they don’t lose sales because of an ineffective marketing plan…. A great website, defined logo/branding, strong social media presence and actually showing up in search engine results are all key elements for engaging both existing and potential customers. It can be overwhelming especially for the small business owner, so I thought why not offer all of the marketing services needed for a small business to succeed, without breaking the bank?”

It’s no secret— this a “new” way of conducting business. When social-distancing recommendations and quarantine orders came down, big brands across the nation shifted their marketing tactics and service practices practically overnight. Facebook has even published a 64-page document called, “Global coronavirus resource: Connecting people during the COVID-19 pandemic, A Guide for Media Partners,” which is basically just a mouthful for: “Customer Satisfaction via FB.” It’s a lot and yes, it’s a lot easier for major corporations to heed such rapid change. But again, that’s where we come in.

GEAUX Marketing Group was created with the sole purpose of navigating and implementing ever-changing marketing and online strategy for your small business in the most affordable and effective way possible.    Times, they are a changin’ and it’s those who go with the flow—the business owners who choose to embrace and adjust to new norms— that’ll come out on top.  And now there’s no reason to go it alone.

We want to help. Why not let us?

AUTHOR: KELSEY LAWSON

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Embracing the New Norm: Why Social Media Marketing Should Be Your Business' New Best Friend